2022 is here! Time to take care of your body, mind, and soul. We’re not sure about you, but we’re thrilled for a new year filled with fresh opportunities, challenges, and successes. To pursue our business, marketing, and personal goals, we’ll need some gentle (or forceful) reminders to take care of our body, minds, and …
It’s been quite a year. The unknown, the challenges, the fear, the isolation. 2021 has encouraged us to be creative, work together, communicate in different ways. The year has changed the way we plan and implement some of the basic public relations and marketing tactics. Cheers to wrapping up 2021 and rolling into 2022. Check …
Broadcast TV media interviews are amazing ways to raise brand awareness – whether they are in person or on Zoom. They are super exciting, but sometimes require a little more preparation than interviews for print/digital articles. Try implementing our favorite tips. Your media contacts will be thrilled with the results. Prior to the Interview: After …
Here’s what you need to know about influencer marketing. Influencer marketing is here to stay! It’s among one of the fastest growing marketing concepts to increase brand awareness and loyalty. Below find our favorite articles that we curated for your knowledge and resource base. Where Influencer Marketing and the Creator Economy Are Headed in 2022 …
How to Include Email Newsletters Into Your Marketing Strategic Plan So, we’re about to hit 2022 in a few months. With a new world of corporate branding tactics popping up (social media marketing, influencer and AI marketing, and webinars/video campaigns), will corporate newsletters still be among the priorities on the list of those marketing recommendations …
Industry resources and tools curated just for you. Did you know that there are close to 8,000 Public Relations and Marketing resource tools available? Some free, some cheap, some worth the cost! We did the research and found more than a hundred top tools for public relations, marketing, advertising, social media, research, designers, creatives, among …
How Some Things Have Changed but Why Others Should Remain the Same – Part 3 of 3 Professionalism is no joke! It’s more than just how you dress, talk, or act. We’re wrapping up our series with the final five tips. Take a few minutes to indulge in these suggestions. You’ll thank us! 11. Pay Attention …
Enjoy our favorite September Stay Smart PR and Marketing resources. Stay connected and in “the know” with these suggested assets. Read the latest industry news, take a class or two, listen to a podcast, and if you dare, open up one of the recommended PR books. AP Style Updates: Social Media, PR News, September 21, …
Crisis Communications and Reputation Management for the save! Crisis management/communications is one of the most challenging marketing types, especially during a national pandemic. Check out some of the best articles about crisis management and reputation control. Toss Your Involved Crisis Plan, But Ensure You Lead with Internal Communication, PR News 20 Social Listening Strategies for …
It’s time to make a splash with your media relations efforts. Media Relations is ever evolving. Check out our favorite reads this month about the Public Relations industry, including press release writing tips, spokesperson prep, and strategic planning suggestions. Be prepared to dive in! 4 Tips for Writing an Effective Press Release in 2021, Public …
